How Search Engine Optimization Can Increase Your Website’s Visibility
Search engine optimization (SEO) is the process of promoting your website to improve its position in the search engines. You can increase your site’s visibility by implementing a few basic strategies. The goal is to improve your site’s ranking in the SERPs so you can get more visitors.
On-page optimization
On-page search engine optimization is an effective way of improving the traffic and visibility of a website. It focuses on improving the relevance of web pages in relation to specific keywords and keyword phrases. When properly optimized, content on a website often leads to higher conversion rates and more customers.